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Free Churn Rate and Customer Attrition Calculator
Churn Rate Calculator
Total Customers:
-
Customers Lost:
-
Average Monthly Account Value:
₹
Your monthly churn rate:
0
Lost monthly revenue:
0
1
Determine total customers
The first number you'll need is the total number of customers that you had in a specific month.
2
Determine the customers you lost last month
Now, determine how many customers you've lost in that same month.
3
Determine the average worth of your customers' accounts
Determine the average worth of all of your customers' accounts for that month. Then, reap the benefits of your churn rate percentage and your lost revenue due to churn!
Determine Total Customers
Start by identifying the total number of customers you served during a specific month. This figure forms the foundation for accurate customer churn rate calculations.
Determine the Customers You Lost Last Month
Next, calculate how many customers you lost during that same month. Knowing this number is critical for understanding your customer attrition rate.
Determine the Average Worth of Your Customers’ Accounts
Calculate the average value of your customers' accounts for the month. Use this data to assess the financial impact of churn and how it affects your revenue. With your churn rate percentage and lost revenue in hand, you’ll be equipped to create effective retention strategies.
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Our churn rate calculator and attrition rate calculator are designed to be user-friendly. Simply input your total customers, lost customers, and other relevant data to get instant results.
Churn, also known as attrition, measures the rate at which customers stop doing business with your company over a specific period.
The churn rate formula is simple: Churn Rate = (Lost Customers ÷ Total Customers) × 100
A good churn rate varies by industry, but lower is always better. Aim to keep your churn below the industry average to maintain healthy growth.
- Quickly calculate your churn or customer attrition rate.
- Identify revenue loss due to churn.
- Track trends in retention and attrition over time.
Your churn rate reflects customer satisfaction and loyalty. A high churn rate signals a need for improved retention strategies, while a low churn rate indicates strong customer relationships.
Factors like poor customer service, lack of engagement, and better competitors can all contribute to attrition. Use an online attrition calculator to regularly monitor and address these issues.
Reducing churn requires improving customer experience, offering personalized support, and maintaining strong engagement. Implement loyalty programs, gather feedback, and address pain points to keep customers satisfied.
